The idea for this campaign was to give to separate the casuals from the die-hard Bandai Namco fans.
We created a social campaign where fans could win the easter eggs they spot in our campaign video.
Each item was designed based on a Bandai Namco video game franchise.
All fans had to do was be the first to spot them and they could take home limited edition merch!
![](https://freight.cargo.site/t/original/i/d89ef35c996977996a94daa352a1b89a4472062d2abc8196a65e91e4a6616f91/bandai-1.jpg)
![](https://freight.cargo.site/t/original/i/e5fb3776059ced497860c6fb92bb70e4d4f1d3321f2bf6dd5cd4dffd87df8a3d/Bandai4.gif)
![](https://freight.cargo.site/t/original/i/fd6969ffd3df6905a4b83d612adec920566046c736d79a3d7fc8e435e1011f28/bandai_2.jpg)
![](https://freight.cargo.site/t/original/i/cb831babcda53523e107aad9fa1b5eee9e3b64ff3dac9e5bf3fc347f81336e95/Bandai_3.jpg)
![](https://freight.cargo.site/t/original/i/fc1f20bffaab55a6501a6a8bb10a3273e01f1cdbf4113693539519c09b9bdfe6/DSC06834.jpeg)
![](https://freight.cargo.site/t/original/i/4eae140415bd606dcecfaf9d92bd802f7bfbedcde45d346cfb28a40310bbef48/DSC06842.jpeg)
![](https://freight.cargo.site/t/original/i/ab9e55b703dcf5bd27a9239c923bb38a42c5f08658e0c1429c1b1b0578116856/DSC06876.jpeg)